Demonetization: Economic Impact on Different Sectors in India

Demonetization: Economic Impact on Different Sectors in India Abstract – Demonetization refers to change of currency by a government to curb illegal activities and transactions. India initiated its controversial plan of demonetization on 8th Nov 2016, by making the Rs 500 / 1000 notes not as legal tender. Through this momentous move the Indian Government tried to tackle four key issues: undesirable upsurge of black money, […]

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A Study on Consumers’ Buying Preferences: Website-Based vs. App-Based Products and Services

A Study on Consumers’ Buying Preferences: Website-Based vs. App-Based Products and Services Abstract: The aim of this study is to understand the consumer buying behavior via website versus mobile application. There are millions of people online at any point of time and all of them are potential customer for some or other retailer. With the advent of technology, many portals have been developed online, for […]

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Employer’s Perception on the Employability Competencies of Management Graduates

Employer’s Perception on the Employability Competencies of Management Graduates Abstract:- The objective of this paper is to discuss the research findings of employer’s perception on various parameters of competencies of management graduates. The questionnaire was applied as the main instrument to record the employers’ perception about employability skills of management graduates. The sample respondent comprises HR managers, and recruiters from various industries. Validation of the […]

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Demonetisation: An Analysis of Intended Benefits and Unintended Consequences

Demonetisation: An Analysis of Intended Benefits and Unintended Consequences Abstract: – Demonetisation is the mechanism by which the government states to withdraw the money which is current legal tender. The government being sovereign can take such decision. The effect of this announcement is that the currency notes in circulation will now cease to be valid tender and can only be exchanged at the banks. India’s […]

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A Study on Impact of EVA, Value of Firm and Cost of Capital as Per NI Approach on the Share Price of Pharmaceutical Industry

A Study on Impact of EVA, Value of Firm and Cost of Capital as Per NI Approach on the Share Price of Pharmaceutical Industry Abstract:- Indian Pharmaceutical industry is the most important industry of the Indian economy. In this paper, cost of capital has been found out using NI approach of capital structure and based on that Economic value added by the firm is found. […]

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“Health Insurance in India – Opportunities and Challenges”

Health Insurance in India – Opportunities and Challenges Abstract: – Health insurance is the emerging service sector in India. India is a growing economy, people in urban and rural areas are now days more educated, health conscious, rise in their living standard and need of quality healthcare leads to need of health Insurance. Health insurance in India are provided by government sector as well as […]

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Features of International Marketing

Features of International Marketing INTRODUCTION International Marketing is an important perception for various economies and countries of the World. The 90’s decade saw a significant change in the structure of International Marketing. Technology has changed with many new advancements and innovations. This has resulted in having better transport system, good communication methods which in turn has brought the whole world together and made it so […]

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Impact of Organisational behaviour and HR Practices on Employee Retention in Parcel Service Sector with Special Reference to Tamilnadu

Impact of Organisational behaviour and HR Practices on Employee Retention in Parcel Service Sector with Special Reference to Tamilnadu INTRODUCTION Roads are constituted as the most significant component of India‟s Logistics Industry, accounting for 60 percent of the total freight movement in the country. A majority of players in this industry are small entrepreneurs running their family businesses. As a result, Man Power Development Investments […]

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Customer Satisfaction and Services Providing a Competitive Edge over Others

Customer Satisfaction and Services Providing a Competitive Edge over Others Looking into the term marketing with a bit of brevity shows us that at the very existence of the term it has been all about providing the needy what they need with in order to fulfill what is required by them in order to have a proper survival in terms of living a satisfactory life. […]

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Predictive Ability of IVIX & Its Relation with Stock Market Returns

Predictive Ability of IVIX & Its Relation with Stock Market Returns Abstract:- India volatility index, IVIX captures behavioral and psychological aspects of traders. The purpose of introducing IVIX is to avail new instrument for trading and hedge through it. It is believed that investors perception about the Nifty 50 in near term can be indicated using IVIX. Here an attempt is made to understand the […]

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