“Investigating the Influence of Financial Literacy on Savings Behaviour Within College Students of Ernakulam District”

In today’s fast-paced world, young individuals often engage in excessive spending without fully understanding their financial limits. Financial literacy has become a crucial subject, particularly for the Gen Z population, as it directly impacts their financial decision-making. This research examines the level of financial literacy among college students in the Ernakulam district and its influence on their savings behavior. Financial literacy is assessed through three key components: financial knowledge, financial attitude, and financial management skills. The study explores how these independent variables collectively affect savings behavior, which serves as the dependent variable. Data was collected from 161 college students using a structured questionnaire distributed via Google Forms, and the results were analyzed using the Statistical Package for Social Sciences (SPSS). The findings highlight the significance of financial literacy programs in equipping young adults with essential financial skills, ultimately fostering better financial habits for their future.

Financial literacy, Saving behavior, Financial knowledge, Financial attitude, Financial management skills.

1. Alshebami, A. S., & Aldhyani, T. H. H. (2022). The interplay of social influence, financial literacy, and saving behaviour among Saudi youth and the moderating effect of self-control. Sustainability, 14(14), Article 8780. https://doi.org/10.3390/su14148780 [Google Scholar] [Crossref]

2. Chakravorty, P., & Sharma, S. (2022). Financial literacy among college students: A study in some selected area of Guwahati. Specialusis Ugdymas, 1(43), 4988–4994. [Google Scholar] [Crossref]

3. Chawla, D., Bhatia, S., & Singh, S. (2022). Parental influence, financial literacy and investment behaviour of young adults. Journal of Indian Business Research, 14(4), 520–539. https://doi.org/10.1108/JIBR-102021-0357 [Google Scholar] [Crossref]

4. Elnadi, M., & Gheith, M. (2021). Entrepreneurial ecosystem, entrepreneurial self-efficacy, and entrepreneurial intention in higher education: Evidence from Saudi Arabia. International Journal of Management Education, 19, Article 100458. https://doi.org/10.1016/j.ijme.2021.100458 [Google Scholar] [Crossref]

5. Godwin, A., Rihan, A., Wilson, A., & P. J., A. (2023). A study on personal finance management system among youngsters with special reference to Ernakulam district. Journal of Finance and Management, 5(2), 120–135. [Google Scholar] [Crossref]

6. Mpaata, E., Koske, N., & Saina, E. (2021). Does self-control moderate financial literacy and savings behavior relationship? A case of micro and small enterprise owners. Current Psychology. Advance online publication. https://doi.org/10.1007/s12144-021-01911-y [Google Scholar] [Crossref]

7. Owusu, G. M. Y., Ossei Kwakye, T., & Duah, H. (2024). The propensity towards indebtedness and savings behaviour of undergraduate students: The moderating role of financial literacy. Journal of Applied Research in Higher Education, 16(2), 583–596. https://doi.org/10.1108/JARHE-11-2022-0340 [Google Scholar] [Crossref]

8. Pandey, A., Ashta, A., Spiegelman, E., & Sutan, A. (2020). Catch them young: Impact of financial socialization, financial literacy and attitude towards money on financial well-being of young adults. International Journal of Consumer Studies, 44(6), 531–544. https://doi.org/10.1111/ijcs.12583 [Google Scholar] [Crossref]

9. Pahlevan Sharif, S., Ahadzadeh, A. S., & Turner, J. J. (2020). Gender differences in financial literacy and financial behaviour among young adults: The role of parents and information seeking. Journal of Family and Economic Issues, 41(4), 672–690. https://doi.org/10.1007/s10834-020-09664-2 [Google Scholar] [Crossref]

• Drone-Based Phenotyping and its Utilization in Crop Improvement: A Review
• An IoT-Enabled Smart Healthcare Monitoring System Using Machine Learning for Early Health Risk Prediction
• Strategic Integration of Artificial Intelligence for Achieving Operational Excellence in Container Freight Stations Using Evidence from Chennai, India
• Adoption of OTT platforms: Analyzing User Behavior through the UTAUT2 Model
• Customers’ Buying Behaviour in Relation to Online Food Delivery (Evidence from National Capital Region (NCR) of India)