The Role of Marketing Strategies in Influencing Consumer Purchasing Behavior: A Study on Bashundhara Food and Beverages Limited in Bangladesh. International Journal of Latest Technology in Engineering Management & Applied Science, [S. l.], v. 15, n. 1, p. 380–382, 2026. DOI: 10.51583/IJLTEMAS.2026.150100032. Disponível em: https://www.ijltemas.in/submission/online/article/view/3926.. Acesso em: 13 mar. 2026.