Adoption of OTT platforms: Analyzing User Behavior through the UTAUT2 Model. International Journal of Latest Technology in Engineering Management & Applied Science, [S. l.], v. 15, n. 2, p. 26–43, 2026. DOI: 10.51583/IJLTEMAS.2026.1502000004. Disponível em: https://www.ijltemas.in/submission/online/article/view/4046.. Acesso em: 13 mar. 2026.