Tourism Marketing Strategies and Destination Branding in Southern West Bengal: A Comparative Analysis of Kolkata, South 24 Parganas, Bankura and Purulia. IJLTEMAS [Internet]. 2026 Aug. 4 [cited 2026 Aug. 6];15(6):3909-16. Available from: https://www.ijltemas.in/submission/online/article/view/5481