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Exploring Purchase Intent and Post-Purchase Satisfaction Among Electric Scooter Consumers

Authors

Dr. Vishnu P

Assistant Professor on Contract, PG & Research Department of Commerce, Sanatana Dharma College Alappuzha, Kerala, India (IN)

Article Information

DOI: 10.51583/IJLTEMAS.2025.1411000013

Subject Category: Consumer Behavior Management

Volume/Issue: 14/11 | Page No: 138-144

Publication Timeline

Submitted: 2025-12-02

Published: 2025-12-02

Abstract

This study examines the adoption of electric scooters, emphasizing the factors influencing consumers’ purchase decisions and post-purchase satisfaction. It explores key determinants such as cost, range, charging infrastructure, design, and environmental benefits, while also addressing challenges like high initial investment and inadequate charging facilities. Data were collected from 50 electric scooter users in Alappuzha using a structured questionnaire. The findings offer valuable insights for manufacturers and policymakers to enhance electric scooter adoption and user satisfaction, thereby supporting the transition toward sustainable urban mobility.

Keywords

Electric Scooters, Buyers Commitment, Purchase Intention, Purchase Decisions, Energy Saving

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References

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